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Tony Baker

Tony Baker

Solutions architect and technical consultant, based in Singapore.

Pre-sales, solution architecture, cloud and AI implementation for organisations where governance and data protection come first. Founder of Tecology Consulting Group.

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Tony Baker
Founder and MD
Tecology, since 2020
Board
Non-executive director, ISPAH
Before that
Nine years in IT recruitment
Working across
UK, Europe, Australia, APAC

About

For nearly a decade, Tony has designed, built and run the platforms that universities, health research bodies and international associations depend on.

He works as solutions architect, lead engineer and client principal on every engagement: membership, learning, congress registration and abstract-submission platforms, the AWS and Microsoft 365 estates behind them, and AI agents running in production with a human approval step on every external action. Before founding Tecology, he spent nine years placing architects, consultants and engineers, often into IT consultancies, which gave him a first-hand view of how they scope, resource and deliver.

Services

Selected work

A swimmer mid-stroke in a pool lane

International Society for Physical Activity and Health⁠ (opens in a new tab)

Nine years running a global society’s entire digital operation

Read the case study: ISPAH (opens in a new tab)
“I have had the pleasure of working with Tony at Tecology for over 10 years. Tony is solutions-oriented, responsive and has a strong focus on ensuring compliance and data security. With Tecology at the helm of the IT for our Organization, we simply don’t have to worry about these challenges…”
Dr Sjaan GomersallPresident, International Society for Physical Activity and Health

  1. University of Southern Denmark⁠ (opens in a new tab)

    From a blank domain to the world’s top-ranked playground research institute

    A research institute’s web presence designed, built and run from day one.

    Read the case study: University of Southern Denmark (opens in a new tab)

  2. The Kids Research Institute Australia⁠ (opens in a new tab)

    A national platform that trains educators and powers the research

    A learning and data platform used by educators nationally, with the research data flowing behind it.

    Read the case study: The Kids Research Institute Australia (opens in a new tab)

Projects

Businesses and projects Tony has founded and runs.

Tecology Consulting Group Founder and managing director A UK technology consultancy, run from Singapore, that builds, cares for and augments websites, cloud platforms and AI for universities, academic associations and not-for-profits. tecology.co⁠ (opens in a new tab) Membersites Founder and architect A membership platform for academic associations and societies: a WordPress multisite on AWS with automated workflows into membership and finance systems. membersites.co⁠ (opens in a new tab) Humans of Code Co-founder A non-profit for diversity, inclusion and mental wellbeing in tech, running meet-ups, talks, workshops and peer mentoring. humansofcode.org⁠ (opens in a new tab)

Experience

  1. 2020 to now

    Founder and managing director

    Tecology Consulting Group, UK and Singapore

    An international technology consultancy for universities, academic associations and professional bodies, including the University of Southern Denmark, the University of East Anglia and the Asia-Pacific Society for Physical Activity.

  2. 2024 to now

    Non-executive director

    International Society for Physical Activity and Health

    Board oversight of technology governance and data systems for a society with members in more than 50 countries. Led its move from Canadian to UK jurisdiction.

  3. 2017 to 2020

    Managing director

    AVA Design UK, Glasgow

    A web development practice built alongside a full-time recruitment career, relaunched as Tecology in 2020.

  4. 2010 to 2020

    IT recruitment, consultant to divisional manager

    Hays, Grafton, Search Consultancy, HRC Recruitment

    Launched and ran IT divisions with full P&L accountability, managing accounts including Barclays, Virgin Money, Cigna and BJSS.

Clients

“Being able to talk to someone who not only understands our ‘here and now’ needs, while anticipating the challenges we might face in the future has been great.”
Jasper SchipperijnProfessor and Head of Centre, University of Southern Denmark

Certifications in progress